Afrùveda (‘Afro’ for Africa and ‘Veda’ for ayurvedic) is a haircare brand that fuses African ingredients with centuries’ old ayurvedic hair care practices. They sell offline – mainly in the Tanzanian market. They’re keen on supporting natural product enthusiasts to grow their natural tresses in a holistic manner. I built their brand strategy, directed their brand shoot, organized their first pop up and first Instagram mini-campaign in collaboration with 5 Kenyan micro-influencers.

Check out the stellar review I received from one of the then co-founders, Wanjiru Wambugu, on my home page under ‘Testimonials’ or LinkedIn under ‘Recommendations’.