The Album Cover Challenge was a campaign focused on helping makeup enthusiasts have fun and get the motivation to create. The rationale was to show how colors on any music album cover of one’s choice could be recreated using makeup or a full transformation of hair and make up.

Within less than 2 weeks, we had 100+ looks by different women based in Kenya, Nigeria, Egypt, Australia, and the UK. This video with the first set of looks had over 1,000 comments. Part two of the challenge was based on Sauti Sol’s (Kenyan Afropop band) ‘Midnight Train’ album cover. You can click here to check out more looks, reviews from participants and Sauti Sol’s comments.